Beware, or be happy. We brought a bag of these home from Kroger last night, and there may or may not be mere crumbs left. They're not kidding about the crispy part or the cinnamon one either - they're light and crunchy like a potato chip (but still just apple slices), and have cinnamon sugar on them. It's like apple pie, in a potato chip suit. And they're delicious.